
Small business owners have many opportunities to offset their fears of rising tax liabilities, by implementing one, if not more, of the many wage-based tax programs available to them, for creating jobs and employing people. From the Federal Empowerment Zone Wage Tax Credit Program, to Renewal Community Initiatives and Work Opportunity Tax Credits, to similar state programs, available in many of the lower 48, the options are many. It’s actually safe to say that on average, 10-15 percent of the W2s that run through a business owner’s payroll in a given year could be worth, an average, $1,500 per person (depending on which of the myriad of wage-based tax credit programs they may qualify for) per year. Take a typical two store, fast-food business with 40 people on the payroll; and a 200 percent turnover of personnel. In this example, the business owner would then be managing an average of 80 W2s and chances are that eight to 12 of those employees past or present, could produce tax credits, averaging $45,000 ($1,500 Credit X 10 W2s X 3 Years = $45,000). That’s REAL money to any small business owner. Do you feel the media and small businesses still need to be educated on the power of tax credits? Most certainly, that’s what we and our franchisees are in business to do. Communicate and educate business owners to the value proposition of these tax credits and moreover, to then guide them through the process of maximum utilization of these opportunities. The media is usually very interested in helping us spread the word, once they discover how powerful an opportunity we provide for small and medium business owners in the communities that they serve.
What is missing in the education? Nothing that can’t be remedied, with the strategic placement of more RetroTax franchisees, in markets where these credits abound. They will then continue to spread the word to business owners, in the communities that they serve.
Often, when approached about the possibility of having thousands of dollars sitting unclaimed, business owners usually respond by saying, “this just sounds too good to be true.” I agree, It does sound too good to be true, but that notwithstanding, it is true. I simply encourage any skeptics to Google IRS Publication 954. This publication spells it all out and validates the reality of these programs. What it doesn’t do though, is tell a business owner how to administer them.
That’s where we come in.